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Don't go cheap for a Wedding Photo Booth Rental

Don't go cheap for a Wedding Photo Booth Rental

Why you should pay more for a Wedding Photo Booth

Without a doubt getting married is the single most important event in anyone's life. So it naturally follows that ensuring that their wedding day goes well is of utmost importance. The problem is though if you ask any current or former bride (or attentive groom!) and they will all tell you that as soon as "Wedding" was mentioned to a vendor they got the feeling the vendor saw dollar signs and heard the familiar "cha ching" of cash registers!

So it's fair enough then that this perceived price gouging has created some cynicism in the mind of the general public across North America (USA and Canada alike). For most wedding vendors, including photo booth rental operators, there are actually some very legitimate reasons why they may charge relatively more and why you should actually be glad!

Wedding Photo Booth Rental USA/CanadaIf you know just a little about business basics you will understand that all businesses have to fulfill a simple equation: bring in more money than their expenses to turn a profit. If they can do that by a good amount and have money left over to reinvest back in to their businesses and continue to grow that is deemed a successful business.

There are four very simplified business models I am going to discuss in this blog and all can achieve success if executed well. However only one type is the type I personally would recommend looking out for when it comes to choosing a photo booth or any other wedding vendor. That is not to say that if you choose the others you're definitely in for problems or the vendor won't do a good job. Only that this model has the lowest level of potential risk versus value for money. When it comes to weddings if you can afford it you want as much chance of success as possible for your special day, cause let's face it you only get one chance!

Many successful professional wedding vendors work on a business model of what I like to call "less equals more". Less clients paying more gives them more time to look after each client in a manner befitting the fact that those clients by the very nature of their event require more work, planning and customer service than regular clients. Successful lower priced suppliers work on the opposite business model of "more equals less". More clients paying less means the the more clients they need but the less time they have for each of them. Of course in between just to confuse things is the "more equals more" model which is colloquially called a rip off merchant and the "less equals less" model aka pay peanuts get monkeys! There is plenty of gray area in between and of course I am generalizing to the nth degree but when it comes to your wedding which type of vendor business model would you want looking after you given the transparent choice? 

At the end of the day the equation is actually very simple regardless of the business model. Wedding clients take a lot more of a vendors time and efforts than regular clients and they deserve to be paid accordingly.

What extra work is involved in a Wedding Photo Booth Hire?

Let's break it all down for you so you can see exactly what I am talking about in regards to how much extra work is involved for a wedding photo booth hire for a professional wedding photo booth hire operator.

Pre Booking

Before a bride engages a photo booth operator she is likely to ask a lot more questions and want to know a lot more about them via phone calls, emails and in person meetings. Many photo booth rental operators will exhibit at Wedding expos and venue open days to showcase their product direct to brides. This all takes up more of their time and money which forces up their businesses break even point. In other words they need to bring in more revenue to cover costs to attract wedding clients. 

Pre Rental

During the planning process brides require special attention as they generally are very particular about what they want and/or they need close guidance through the whole process. They are often very busy organizing all the elements to their wedding and the photo booth is often one of the lowest on the list. This means photo booth operators spend a lot of time chasing brides for booking confirmations, answering their queries, finalizing booking details, creating artwork or chasing payments etc. Combine all that with the fact that brides are known to change their minds and operators have to be all over it to keep up but again this all takes up valuable time and time is money. 

Note: A professional Wedding photo booth operator will never cancel a booking in order to take up a better offer from an easier to deal with client as they have charged for their services correctly. This may not be so true of other operators particularly those at the very lower end of the scale. The last thing a bride needs is having to deal with finding a new photo booth operator in the weeks leading up to their wedding.

The Rental 

Unlike other hires on the day (and often for the week leading up to the big day) the bride is more often than not available to talk to which means everything has to be 100% sorted and ready well in advance. From liaising with the venue and all the behind the scenes planning to setting up logo graphics on the photo booth it all has to be ready to go on the day. Given there is no room for error professional wedding photo booth operators will generally always ensure they have back up components (eg printers, screens) and more than required amounts of media or peripheral items in case of unexpected issues and/or have extra staff on standby. All this extra preparation and redundancies can really eat into profits.

Post Rental

Timely preparation of CDs, USBs, online galleries and other items happens post rental along with follow ups to ensure clients are happy with how everything went. Should there have been a problem whether the fault of a photo booth operators or not professional photo booth operators will do whatever it takes to keep their clients happy including full or partial refunds and/or future hire discounts.  

Conclusion

So now that you know about all the extra hard work and planning that is involved in ensuring the successful deliver of a wedding photo booth rental you may change your mind about exactly what is going on in the eyes of a truly professional North American (USA and Canada) wedding vendor. For most of them it's not actually dollar signs but them calculating how hard they are going to have to work to earn those dollars and often the ones best placed to do that are going to charge you a little more but the good ones are going to look after you much better too.

Of course there will always be wedding vendors who don't bring the extra value they are charging brides and grooms and sadly they give all the legitimate suppliers a bad name but so long as you do your research and engage a reputable specialist wedding vendor (like using The Photobooth Finder free service) be glad that you paid a little extra for your wedding photo booth rental.

Happy Boothin!

 

Disclaimer: While every caution has been taken to provide readers with most accurate information and honest analysis, please use your discretion before taking any decisions based on the information in this blog. Author will not compensate you in any way whatsoever if you ever happen to suffer a loss/inconvenience/damage because of/while making use of information in this blog.

 

(Photo Booth Blogger: Justin Jowett)

Justin-Jowett

About Justin Jowett

Justin is the Head of Operations at Photobooth Finder (USA, Canada and Australia) and a serial photo booth blogger.

He is also the Organizer of the Australian Photo Booth Expo "BoothCon". Previous to this he ran a successful photo booth hire business of his own in Brisbane from 2010 - 2014 and is well known and respected in the Photo Booth Industry particularly in his native Australia.


Recent Posts by Justin Jowett

Tags: Wedding Photobooth, Wedding Photo Booth Rental

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